Our approach
Our approach
At Releye, we take a comprehensive approach to CRM, from analysis to implementation and management. Our approach focuses on combining strategy, process, and technology to deliver long-term results. We always tailor our work to the specific needs and goals of your business.
Preliminary study: A proper start reduces risks
A feasibility study clears up uncertainties, highlights what matters most, and reduces the risk of surprises during the project. Depending on the level of ambition, the analysis can vary in scope, ranging from a feasibility study to a proof of concept (POC) or a pilot project.
In the preliminary study, we assess the current situation, identify needs, and define short- and long-term goals.
Components of the feasibility study:
- Current Situation Analysis: Where are you today, why do you want to make a change, and what do you want to achieve?
- Goals & Strategy: We set clear goals, metrics, and methods for achieving them.
- Processes & Work Methods: We are defining new work methods and exploring opportunities for automation.
- Requirements Analysis: Prioritize requirements by platform and analyze non-technical requirements.
- Roadmap: A strategic plan outlining steps and milestones leading to the ultimate goal.
- Proposed Solution: Recommendations for a solution, working methods, key performance indicators, and roles and responsibilities.
Implementation: From Plan to Reality
Once the feasibility study is complete, we put the plans into action. A successful implementation requires seamless collaboration between design, architecture, integration, and organization. Our well-established project methodology ensures that all key phases are carried out efficiently.
For your CRM investment to deliver results, you need a long-term strategy and an organization that is ready for change. We help you integrate the solution into your workflows, processes, and employees’ daily routines.
Management & Support: Peace of Mind Over Time
Once the solution is in place, we ensure long-term quality. With a management or support agreement, the risk of errors is minimized, and you receive prompt assistance if anything unexpected happens. Our consultants, based in Stockholm, are responsible for both implementation and management, ensuring continuity at every stage.
Specialists: Experts When You Need Them
Are you looking for a dedicated CRM expert—whether as a project manager, developer, or specialist in customer strategy, process development, or integrations? We provide the right expertise when you need it.